Patrick Fennell

My ties to academia can help members of the community in two ways: first, through entertaining folks' desires to engage with tomorrow's leaders in the classroom (as guest speakers, or through facilitation of class projects/case studies). Second, I offer unique marketing thought, academic rigor, and statistical analyses to solve challenges.

I'm a marketing academic. I teach marketing research courses where we apply statistics to inform decision-makers. I spend a considerable amount of time researching phenomena in the retail/services domains (e.g., how consumers or employees process information).

I enjoy meeting folks. I would be delighted to help lend insight into a business challenge or present members with an opportunity to engage with tomorrow's leaders through the classroom.

Longer term, we are cultivating a select group of individuals to join our board of advisors to engage with the department of marketing and professional sales. We are charting a strategic path forward with an emphasis on bridging industry and the classroom.